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R&B duo Majid Jordan lent their talents and music to ASICS Tiger’s newest marketing campaign to promote itsflagship silhouette, the GEL-KAYANO TRAINER. The OVO signed tandem act as ideal models for the sleek and minimal sneaker. in the promo video below, watch Majid and Jordan perform their recent single “Phases”. Be on the lookout for their second album, The Space Between, this fall.

Majid Jordan + ASICSTiger – Space Dye Knit from ASICS Tiger on Vimeo.

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Rex Pham

Originally from the Bay Area, who then moved to Los Angeles, then out to New York City. NYU Stern MBA c/o 2014. Inspired by the grind of NYC to create something that has value. Lover of all things digital, culture, and brand strategy.