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In celebration of NBA All Star Weekend in Los Angeles, adidas will be hosting a pop up activation in Downtown Los LA February 16-17, 2017. Still vague on what will take place at the event, it will be a two day festival celebrating basketball culture with exclusive sneaker releases, performances, and other suprises. For more details on tickets, follow this link

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Rex Pham

Originally from the Bay Area, who then moved to Los Angeles, then out to New York City. NYU Stern MBA c/o 2014. Inspired by the grind of NYC to create something that has value. Lover of all things digital, culture, and brand strategy.